THE EFFECT OF ENVIRONMENTAL AWARENESS AND PERCEIVED ENVIRONMENTAL QUALITY REGARDING NATURAL PARKS ON PRO-ENVIRONMENTAL BEHAVIOR AND DESTINATION SOCIAL RESPONSIBILITY THROUGH ENVIRONMENTAL ENGAGEMENT: THE CASE OF SAZOVA PARK IN ESKİŞEHİR

Environmental Awareness and Pro-Environmental Behavior

Authors

DOI:

https://doi.org/10.5281/zenodo.21196937

Keywords:

Environmental Engagement, Environmental Awareness, Perceived Environmental Quality, Destination Social Responsibility, Pro-Environmental Behavior Urban Parks

Abstract

Environmental sustainability in urban parks is becoming more and more dependent on the need to identify the determinants of environmentally responsible behaviors of visitors. In the presented study, the impacts of environmental awareness and perceived environmental quality on pro-environmental behavior and destination social responsibility through mediation by environmental engagement are examined. The sample for data collection comprised 268 visitors of Eskişehir Sazova Science, Art, and Culture Park, and structural equation modeling was used for data analysis. The study findings suggest that environmental awareness and perceived environmental quality positively impact the level of environmental engagement of visitors. Environmental engagement positively and substantially increases not only pro-environmental behavior but also destination social responsibility. Furthermore, it becomes clear that destination social responsibility contributes to the enhancement of pro-environmental behavior of visitors. Additionally, environmental engagement proves itself to be an important mediator, especially when dealing with perceived environmental quality and pro-environmental behavior. On the other hand, environmental awareness appears not to be enough to promote environmentally responsible behaviors of visitors. Overall, this study shows that promoting environmental engagement and applying social responsibility principles can be helpful in encouraging sustainable behaviors in parks.

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Published

06-07-2026

How to Cite

Şenel, E. (2026). THE EFFECT OF ENVIRONMENTAL AWARENESS AND PERCEIVED ENVIRONMENTAL QUALITY REGARDING NATURAL PARKS ON PRO-ENVIRONMENTAL BEHAVIOR AND DESTINATION SOCIAL RESPONSIBILITY THROUGH ENVIRONMENTAL ENGAGEMENT: THE CASE OF SAZOVA PARK IN ESKİŞEHİR: Environmental Awareness and Pro-Environmental Behavior. Structural Equation Modelling and Multivariate Research, 3(1), 48–63. https://doi.org/10.5281/zenodo.21196937

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